Choosing a blog name is a decision one shouldn’t enter into lightly. In fact, you can consider your blog’s name to be its first impression. The last thing you want is to create a bad first impression, right? Your blog’s name should easily come to your readers’ minds. Remember, not everyone relies on bookmarks. What follows are some tips for creating a memorable first impression and choosing a blog name.
1. Make it Easy to Type
Your blog’s name should be easy to type without too many letters. The title should be easy to spell, with all words spelled correctly. A purposely misspelled word or one with too many odd letters might be too confusing, especially if a reader has to type the URL over and over until he gets it right.
2. Make it Reflective of the Topic
It should go without saying that the blog name should say something about the topic. “Joe’s Blog” tells me nothing about the blog, except that it belongs to Joe. “Joe’s Tulip Blog” tells me Joe is blogging about tulips. If I was a gardener, especially one who is fond of tulips, I’ll want to remember this blog.
3. Make it Easy to Remember
The blog’s name should be easy to remember. A reader might forget a title if it’s long winded, intentionally misspelled or has nothing to do with the subject matter. If the blog name is short and to the point, he has a better chance of keeping it in mind.
4. Make it Catchy
Do make your blog’s name catchy. A title should be fun and engaging. It should draw the readers in, not send them running away. Visit Technorati and search for different types of blogs. Check out the names of those that are most popular. What makes them so special? What makes the titles so appealing people want to read them?
5. Make it Search Engine Friendly
You don’t have to necessarily stock your blog name with keywords(though sometimes it helps), but you should make it search engine friendly. Someone looking for bulb planting tips might turn up “Joe’s Tulip Blog” in a search. Turning up “Joe’s Blog About Colored things That Go in the Ground” is more of a long shot.
6. Make a List
Make a list of names you feel would best reflect your blog. As you look at each potential name, ask yourself the following questions:
- Does this name reflect my blog’s purpose?
- If I saw this blog name in a search, would I be inclined to click?
- Will other bloggers and blog readers see the title and perhaps consider this blog a good resource?
- Will the name work for years to come?
If the answer to all of these is “yes”, you have yourself a winner.
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